By 2024, consumers are expected to spend $115.4 billion in the App Store and $55.5 billion in the Google Play store. With this information in mind, it’s safe to say developing a mobile app is an effective way to boost your business’s revenue.
If you’ve been interested in learning how to build a mobile app for your business but aren’t sure where to begin, this guide is for you. It breaks down everything you need to know, from choosing a type of app to finding the best Miami app developer.
Why Should You Develop an App for Your Business?
Apps are everywhere these days. They’re so prevalent, in fact, that you might be wondering if it’s worth it to develop one for your business.
Simply put, it’s still worthwhile to invest in app development. Here are some of the top reasons why:
Provide More Value
The more value you can provide to your target audience, the easier it is to win them over and get them interested in buying your products or services. A mobile app puts your business in the palm of your audience’s hands and creates a new, effective way to share information.
Boost Branding Efforts
Developing a mobile app contributes to your branding efforts. Having an app in the App Store or Google Play Store creates another opportunity to get your business’s name out there and familiarize people with your logo, colors, message, etc.
Strengthen Customer Connections
A mobile app provides another avenue for customers to connect with you.
Customers can use your mobile app to ask questions, express concerns, rate and review products, etc. An app also creates an avenue for your employees to respond directly.
Increase Customer Loyalty
Mobile apps are amazing loyalty boosters.
Apps make connecting with your customers easier, increasing the likelihood they’ll continue working with you.
You can also use apps to reward customers with points whenever they buy a product or service. Eventually, they can exchange their points for another perk, like a free product.
Gain an Advantage Over Competitors
Do your competitors have mobile apps? If they don’t, then being the first to launch an app will give you a significant advantage over them.
Even if competitors do have apps already, it’s still worth it to develop an app for your business. Launching an app helps you keep up with the competition and saves you from being left behind.
Boost Customer Engagement
Engaged customers are more likely to be loyal to your business and continue buying your products and services. Mobile apps make it easy for you to increase customer engagement and keep them interested in what you have to offer.
Improve Customer Service
You can’t have a successful business without excellent customer service.
Because mobile apps help you to answer questions quickly, they allow you to provide a higher level of customer service.
You can also use apps to improve the shopping process, which boosts customer satisfaction and keeps them returning for more.
Gain Valuable Customer Insights
A mobile app provides a lot of valuable insight into your customers. Apps allow you to track various metrics, including the following:
- Number of daily, weekly, and monthly users
- User demographics (age, gender, device type, etc.)
- Number of downloads and uninstalls
- App retention rates
You can also share surveys through the app and gain more insight into your customers’ likes, dislikes, interests, and needs.
Types of Mobile Apps
Okay, you can see why a mobile app might benefit your business. What kind of app should you develop, though? Consider one of these popular options:
Task Resolution Apps
A task resolution app allows your customers to complete a specific task from their mobile device. For example, a mobile shopping app lets people buy products from their smartphone or tablet instead of their computer.
Customer Loyalty Apps
Loyalty apps are the modern solution to the punch cards of previous decades.
Customer loyalty apps let customers earn points whenever they visit, make a purchase, etc. The app also lets them know when they’ve earned enough points to gain a special reward.
Customer Service Apps
A customer service app creates a centralized, convenient location for customers to ask questions, file claims, and facilitate product returns or exchanges. These apps are great for assisting your customers anytime, anywhere.
As the name suggests, content apps are for sharing content. You can develop this kind of app to share news articles, videos, blog posts, recipes, and other content your audience values.
How to Build a Mobile App
You use apps every day, but you likely have no idea what goes into actually building one. Before you start working on an app for your business, it helps to learn more about the app development process. Every developer has a slightly different approach, but they all include the following phases:
Phase 1: Research & Prototyping
Great apps don’t just appear out of thin air. They’re the result of careful, in-depth research and prototyping.
During the research process, app developers learn about the business’s products or services, target audience, brand guidelines, and goals. Then, they use this information to create a prototype, which is a model of the app.
Phase 2: Backend Development
After completing the prototype, Miami app developers get to work on the app’s backend. Proper backend development ensures your app functions properly and provides the most value to your audience.
Phase 3: Frontend Development
After backend development comes frontend development. Frontend development focuses on how the app looks and how easy it is to navigate and engage with.
Phase 4: Quality Assurance Testing
When the frontend development process is complete, the next step is rigorous quality assurance (or QA) testing. These tests ensure the app looks good, functions correctly, and helps you achieve your specific business goals.
Phase 5: App Launch
After testing the app and ensuring everything works, your app is ready to launch. Once it’s launched, your customers can download it from the App Store or Google Play Store.
Why Work with a Miami App Developer?
If you were starting to feel a bit panicked about having to build your own mobile app from scratch, don’t worry. You don’t have to be an expert developer to create a fantastic app for your business.
When you partner with a Miami app developer, you can enjoy all kinds of perks, including these:
Work with Skilled Professionals
If you’re reading an article about how to build a mobile app, chances are you aren’t a skilled coder with years of app development experience. Working with Miami app developers gives you access to experts who can help you create a high-performing product.
Professional app developers can design and develop an app much faster than you can on your own. They already have the skills and experience needed, so they can do the heavy lifting and clear space in your schedule to work on other things.
It’s more cost-effective to pay Miami app developers than to create an app on your own.
Professional app developers work efficiently and are less likely to make costly mistakes than someone who’s learning as they go. They also charge a flat fee for their services, so you don’t have to worry about paying an in-house developer’s salary, benefits, etc.
Maximize Security and Reliability
Miami app development teams have rigorous security standards. They work hard to protect your app against hackers and other security issues. They also know how to ensure your app works well and is free from bugs.
Enjoy Peace of Mind
Don’t underestimate the peace of mind working with Miami app developers can bring.
When you hire a development team, you can rest easy knowing that your app is being created by experts who understand your goals, know what they’re doing, and know how to deliver an impressive product.
How to Choose a Miami App Development Team
If you’re interested in partnering with a Miami app development company, these tips will help you choose the right team to assist with your business’s mobile app:
Consider Your Goals
Start by clarifying the type of app you want to develop and what you want to accomplish with it. For example, are you interested in a mobile shopping app? A customer loyalty app?
Ask for Referrals
Do you have any colleagues who recently developed and launched a mobile app? Did they work with Miami app developers to create it? If so, reach out and ask them for a referral.
Review Lists of Services
Once you’ve built a shortlist of potential Miami app developers, visit each team’s website and review their list of services. Make sure they offer app development services, specifically, and can create the kind of app you want.
Check Out Portfolios
While you’re perusing websites, check out each app developer’s portfolio.
Look at past work and consider whether or not it aligns with the goals you have for your app. You might even want to download some of the apps they’ve worked on to try them out and see how well they work.
Request a Quote
Once you’ve narrowed down your options, the next step is to request quotes. Requesting quotes helps you ensure you’re getting a fair price. Remember that cheaper isn’t always better, though, especially when it comes to something as important as your business’s mobile app.
Schedule a Consultation
After you’ve received quotes, schedule consultations with the Miami app developers you’re most interested in partnering with.
Ask the Right Questions
During the consultation, ask questions that help you learn more about each developer and their services. Here are some essential questions to ask:
- What is your research process?
- Who will work on my app?
- What is your average app development timeline?
- Do you offer app financing options?
- Will you update and maintain my app?
You might also want to ask the developer to explain their quote and break down what’s included in the price.
Go with Your Gut
Finally, trust your gut. If a development team doesn’t feel like a good fit, follow that instinct and keep looking.
Frequently Asked App Development Questions
Do you still have questions about building an app or working with Miami app developers? If so, check out the frequently asked questions below to see if yours is answered:
How Much Does it Cost to Build an App?
The price of an app depends on various factors, including its complexity and the number and type of features it offers. Always get a detailed quote so you can budget accordingly.
How Long Does it Take to Build an App?
On average, it takes around six months to build an app. The specific timeline will vary depending on the type of app you want, its complexity, and its features.
How Do I Know if My Idea Is a Good One?
When you meet with an app development team, they can tell you their assessment of your app idea. You can also validate it by surveying your audience and gauging their interest.
How Do I Protect My App Idea?
If you’re worried about someone stealing your app idea, you can ask developers to sign a non-disclosure agreement (NDA).
How Should I Pay for My App?
Many Miami app developers offer financing options to save you from having to fork over a lump sum.
How Can I Monetize My App?
There are lots of ways to profit from your app. Some standard options include charging a fee to download the app, offering monthly subscriptions, offering in-app purchases, or displaying ads.
Partner with a Miami App Developer Today
Are you ready to take the plunge and develop an app for your business?
Remember, you don’t have to do it alone. Working with a team of Miami app developers gives you peace of mind, helps you get a quality product, and frees you up to focus on other aspects of your company.
If you want to work with an award-winning Miami app development team, reach out to us today at Alpha Bravo Development. Just give us a few pieces of information, and we’ll provide a free quote for your next app project!